Here are the basic facts on WordPress:
- WordPress is a CMS (Content Management System)
- WordPress itself is an Open Source and Free System
- WordPress originally started as a personal publishing system – blogging
- WordPress websites require a Theme to be present to display the ‘appearance’ of a website
- WordPress Themes are either Free or Premium (which are reasonably priced)
- WordPress Themes use Plugins to allow users to extend any features and functions of a website such as SEO, Widgets, Membership Logins, Sliders; and so much more – these can either be Free or Premium
But there is so much more! Here are the goodies:
Once installed through your hosting service using your own domain name along with any theme you choose, WordPress gives you the facility of full, unlimited creative freedom. Most hosting companies provide a one-click installation facility with their hosting service making it super easy!
You have full access to a user-friendly dashboard where you can alter settings, appearance, add posts, add and develop pages, set menus, add footers, images, sliders – the limit is your imagination. This is certainly a big tick factor and is the reason we are so passionate about WordPress.
All of this might seem a tad daunting for someone who hasn’t used WordPress before or who hasn’t a clear idea of what they want their website to look like however we are firm believers in providing small businesses with the education and instruction to ensure they are able to update, add, create new content and images as they see fit. Sure if you need assistance going forward, including backups and maintenance, we can provide that for you too.
THE MOST IMPORTANT PART OF A WEBSITE TODAY IS THAT IT DOESN’T REMAIN A STATUE. IT REQUIRES MOVEMENT, FLUIDITY AND CONSTANT ATTENTION TO BE CURRENT, RELEVANT, AND COMMUNICATIVE WITH ITS CLIENTELE ALONG WITH MAINTAINING HEALTHY SEO.
WordPress has the ability to satisfy the first time blogger, cater to a small business starting up and packs a punch for a widely recognised corporate brands around the world such as TED, LinkedIn Blog, The New Yorker, Vogue, Los Angeles Times, Sony Music, The Wall Street Journal to name a few. According to w3techs.com WordPress was voted Content Management System of the Year for 2016, with 58.5% of the market share. For the 7th year in a row WordPress is the fastest growing CMS. WordPress has won CMS of the Year every year since 2010. You can check the stats out here.Another great benefit about WordPress is the developers are constantly updating the platform to ensure it’s current in the marketplace, works on all modern browsers, is secure and safe from attacks and importantly, responsive on all devices – hey most of us are now accessing websites on our mobiles, notes and tablets. This is also another great factor in producing better SEO. This comes at no charge, updates are open source.